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Jaatakam enables online conversations around Vedic Astrology. The product helps customers create their own horoscopes, match two horoscopes and also track current planetary transits as per Vedic texts. It educates and entertains users by providing a minimal interface to achieve this. Our vision is to help users connect with astrologers for in-depth conversations for predictions, and connect with other users for horoscope matching in the context of matrimonial search.