Kritter
Kritter is a technology services company operating primarily in Ad Tech and Big Data space
Markets
About
Kritter provides an out of the box DSP for agencies and ad-networks to start trading on rtb exchanges and direct publishers. Kritter DSP is powered by in-house bidder which does arbitrage (cpc to cpm, cpi to cpm) along with profit maximization and loss minimization. Also as the needs of agencies and ad-networks differ in terms of technology stack they need, Kritter does customizations on top of the Kritter's in-house software for the client and the life time licence is provided to the client for the enhanced software.