About
Vidgyor enables video publishers to monetize live TV streams delivered over internet by replacing original TV commercials with targeted video ads from ad-server. Benifits: --------- 1. Increase Ad Inventory - Increase video ad inventory by playing mid-roll video ads on live TV streams. Mid-roll video ads will play when there is a ad-break on the broadcast TV. Once the ad-break finishes, it automatically switches back to live TV stream. 2. Engage your Audience - Deliver highly targeted video ads using Vidgyor technology. Ads can be targeted based on multiple criteria. Example: Ads can be targeted based on geo, device and user demographic. Different users will see different ads for the same ad slot. 3. Maximize Revenue - No ad request goes un-fulfilled. Maximize revenue on your inventory by aggregating multiple ad-networks. Ads which command highest CPM will get selected automatically. Vidgyor can work with any 3rd party ad-network or your own in-house ad ops system.